{"id":6832,"date":"2012-03-05T07:14:00","date_gmt":"2012-03-05T07:14:00","guid":{"rendered":"https:\/\/arliemediadesign.com\/?p=6832"},"modified":"2025-03-18T19:19:19","modified_gmt":"2025-03-18T19:19:19","slug":"a-radical-idea-try-listening-to-your-customers","status":"publish","type":"post","link":"https:\/\/www.happy.co.uk\/blogs\/a-radical-idea-try-listening-to-your-customers\/","title":{"rendered":"A Radical Idea: Try Listening to Your Customers"},"content":{"rendered":"\n<p>The\u00a0<a href=\"http:\/\/archive.islingtontribune.com\/news\/2012\/mar\/salute-arsenal-food-and-wine-shop-listens-customers\" target=\"_blank\" rel=\"noreferrer noopener\">article<\/a>\u00a0describes how friendly and polite the shopkeepers at Arsenal Food and Wine are. But what really stands out is one very radical step they have taken.<\/p>\n\n\n\n<p>Owner Ozzy has adopted a habit of asking customers which products they would like to see on the shelves, and then ordering them.<\/p>\n\n\n\n<p>Imagine, asking your customers what they want! It is an act that seems so stunningly obvious, you would imagine everybody would do it. But have you ever been asked in a shop which products you would like to see on the shelves? Since reading the article, I have been racking my brain to think of any time when this has happened to me and I can\u2019t think of one. There are shops I\u2019ve gone in several times a week for over a decade and never been asked if there is anything else I\u2019d like them to sell.<\/p>\n\n\n\n<p>But that is the simple strategy that Ozzy has adopted. He asks his customer what they want to see on the shelves and then makes sure he gets it and puts it there.<\/p>\n\n\n\n<div style=\"height:20px\" aria-hidden=\"true\" class=\"wp-block-spacer\"><\/div>\n\n\n\n<h3 class=\"wp-block-heading\">You too could try this radical idea: Ask your customers what they want and then give it to them.<\/h3>\n\n\n\n<div style=\"height:20px\" aria-hidden=\"true\" class=\"wp-block-spacer\"><\/div>\n\n\n\n<h3 class=\"wp-block-heading\">Related blogs<\/h3>\n\n\n\n<ul class=\"wp-block-list\">\n<li><strong><a href=\"\/blogs\/3-ways-to-improve-your-active-listening-skills\/\" target=\"_blank\" rel=\"noreferrer noopener\">3 Ways to Improve your Active Listening Skills&nbsp;<\/a><\/strong>\u2014&nbsp;<strong>Tips on how you can improve the way you listen.<\/strong><\/li>\n\n\n\n<li><strong><a href=\"\/blogs\/get-your-staff-to-walk-in-your-customers-shoes\/\" target=\"_blank\" rel=\"noreferrer noopener\">Get your Staff to Walk in your Customer&#8217;s Shoes<\/a>&nbsp;<\/strong>\u2014&nbsp;<strong>The best way to understand your customer is to put yourself in their position and learn what they really want.<\/strong><\/li>\n<\/ul>\n\n\n\n<p><\/p>\n","protected":false},"excerpt":{"rendered":"<p>I was very struck today by an article in a local London paper, the Islington Tribune, on the special customer service award given to a local corner shop.<\/p>\n","protected":false},"author":4,"featured_media":6833,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"_acf_changed":false,"footnotes":""},"categories":[24,26,25],"tags":[],"blog-post-type":[35],"class_list":["post-6832","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-henrys-blog","category-leadership","category-the-happy-manifesto","blog-post-type-blog-with-image"],"acf":{"read_or_watch_time":"Read length: 5 min read"},"yoast_head":"<!-- This site is optimized with the Yoast SEO Premium plugin v26.2 (Yoast SEO v26.2) - https:\/\/yoast.com\/wordpress\/plugins\/seo\/ -->\n<title>A Radical Idea: Try Listening to Your Customers - Happy<\/title>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/www.happy.co.uk\/blogs\/a-radical-idea-try-listening-to-your-customers\/\" \/>\n<meta property=\"og:locale\" content=\"en_US\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"A Radical Idea: Try Listening to Your Customers\" \/>\n<meta property=\"og:description\" content=\"I was very struck today by an article in a local London paper, the Islington Tribune, on the special customer service award given to a local corner shop.\" \/>\n<meta property=\"og:url\" content=\"https:\/\/www.happy.co.uk\/blogs\/a-radical-idea-try-listening-to-your-customers\/\" \/>\n<meta property=\"og:site_name\" content=\"Happy\" \/>\n<meta property=\"article:publisher\" content=\"https:\/\/www.facebook.com\/HappyLtd\" \/>\n<meta property=\"article:published_time\" content=\"2012-03-05T07:14:00+00:00\" \/>\n<meta property=\"article:modified_time\" content=\"2025-03-18T19:19:19+00:00\" \/>\n<meta property=\"og:image\" content=\"https:\/\/www.happy.co.uk\/wp-content\/uploads\/2025\/03\/two-people-talking.png\" \/>\n\t<meta property=\"og:image:width\" content=\"900\" \/>\n\t<meta property=\"og:image:height\" content=\"500\" \/>\n\t<meta property=\"og:image:type\" content=\"image\/png\" \/>\n<meta name=\"author\" content=\"Henry Stewart\" \/>\n<meta name=\"twitter:card\" content=\"summary_large_image\" \/>\n<meta name=\"twitter:creator\" content=\"@happyltd\" \/>\n<meta name=\"twitter:site\" content=\"@happyltd\" \/>\n<meta name=\"twitter:label1\" content=\"Written by\" \/>\n\t<meta name=\"twitter:data1\" content=\"Henry Stewart\" \/>\n\t<meta name=\"twitter:label2\" content=\"Est. reading time\" \/>\n\t<meta name=\"twitter:data2\" content=\"1 minute\" \/>\n<script type=\"application\/ld+json\" class=\"yoast-schema-graph\">{\"@context\":\"https:\/\/schema.org\",\"@graph\":[{\"@type\":\"Article\",\"@id\":\"https:\/\/www.happy.co.uk\/blogs\/a-radical-idea-try-listening-to-your-customers\/#article\",\"isPartOf\":{\"@id\":\"https:\/\/www.happy.co.uk\/blogs\/a-radical-idea-try-listening-to-your-customers\/\"},\"author\":{\"name\":\"Henry Stewart\",\"@id\":\"https:\/\/www.happy.co.uk\/#\/schema\/person\/d908b838c968ee1e7ac9fef10a219ddc\"},\"headline\":\"A Radical Idea: Try Listening to Your Customers\",\"datePublished\":\"2012-03-05T07:14:00+00:00\",\"dateModified\":\"2025-03-18T19:19:19+00:00\",\"mainEntityOfPage\":{\"@id\":\"https:\/\/www.happy.co.uk\/blogs\/a-radical-idea-try-listening-to-your-customers\/\"},\"wordCount\":264,\"commentCount\":0,\"publisher\":{\"@id\":\"https:\/\/www.happy.co.uk\/#organization\"},\"image\":{\"@id\":\"https:\/\/www.happy.co.uk\/blogs\/a-radical-idea-try-listening-to-your-customers\/#primaryimage\"},\"thumbnailUrl\":\"https:\/\/www.happy.co.uk\/wp-content\/uploads\/2025\/03\/two-people-talking.png\",\"articleSection\":[\"Henry's blog\",\"Leadership\",\"The Happy Manifesto\"],\"inLanguage\":\"en-US\",\"potentialAction\":[{\"@type\":\"CommentAction\",\"name\":\"Comment\",\"target\":[\"https:\/\/www.happy.co.uk\/blogs\/a-radical-idea-try-listening-to-your-customers\/#respond\"]}]},{\"@type\":\"WebPage\",\"@id\":\"https:\/\/www.happy.co.uk\/blogs\/a-radical-idea-try-listening-to-your-customers\/\",\"url\":\"https:\/\/www.happy.co.uk\/blogs\/a-radical-idea-try-listening-to-your-customers\/\",\"name\":\"A Radical Idea: Try Listening to Your Customers - Happy\",\"isPartOf\":{\"@id\":\"https:\/\/www.happy.co.uk\/#website\"},\"primaryImageOfPage\":{\"@id\":\"https:\/\/www.happy.co.uk\/blogs\/a-radical-idea-try-listening-to-your-customers\/#primaryimage\"},\"image\":{\"@id\":\"https:\/\/www.happy.co.uk\/blogs\/a-radical-idea-try-listening-to-your-customers\/#primaryimage\"},\"thumbnailUrl\":\"https:\/\/www.happy.co.uk\/wp-content\/uploads\/2025\/03\/two-people-talking.png\",\"datePublished\":\"2012-03-05T07:14:00+00:00\",\"dateModified\":\"2025-03-18T19:19:19+00:00\",\"breadcrumb\":{\"@id\":\"https:\/\/www.happy.co.uk\/blogs\/a-radical-idea-try-listening-to-your-customers\/#breadcrumb\"},\"inLanguage\":\"en-US\",\"potentialAction\":[{\"@type\":\"ReadAction\",\"target\":[\"https:\/\/www.happy.co.uk\/blogs\/a-radical-idea-try-listening-to-your-customers\/\"]}]},{\"@type\":\"ImageObject\",\"inLanguage\":\"en-US\",\"@id\":\"https:\/\/www.happy.co.uk\/blogs\/a-radical-idea-try-listening-to-your-customers\/#primaryimage\",\"url\":\"https:\/\/www.happy.co.uk\/wp-content\/uploads\/2025\/03\/two-people-talking.png\",\"contentUrl\":\"https:\/\/www.happy.co.uk\/wp-content\/uploads\/2025\/03\/two-people-talking.png\",\"width\":900,\"height\":500},{\"@type\":\"BreadcrumbList\",\"@id\":\"https:\/\/www.happy.co.uk\/blogs\/a-radical-idea-try-listening-to-your-customers\/#breadcrumb\",\"itemListElement\":[{\"@type\":\"ListItem\",\"position\":1,\"name\":\"Home\",\"item\":\"https:\/\/www.happy.co.uk\/\"},{\"@type\":\"ListItem\",\"position\":2,\"name\":\"A Radical Idea: Try Listening to Your Customers\"}]},{\"@type\":\"WebSite\",\"@id\":\"https:\/\/www.happy.co.uk\/#website\",\"url\":\"https:\/\/www.happy.co.uk\/\",\"name\":\"Create Happy, Empowered Workplaces with Happy Ltd\",\"description\":\"Create Happy, Empowered Workplaces with Happy Ltd\",\"publisher\":{\"@id\":\"https:\/\/www.happy.co.uk\/#organization\"},\"potentialAction\":[{\"@type\":\"SearchAction\",\"target\":{\"@type\":\"EntryPoint\",\"urlTemplate\":\"https:\/\/www.happy.co.uk\/?s={search_term_string}\"},\"query-input\":{\"@type\":\"PropertyValueSpecification\",\"valueRequired\":true,\"valueName\":\"search_term_string\"}}],\"inLanguage\":\"en-US\"},{\"@type\":\"Organization\",\"@id\":\"https:\/\/www.happy.co.uk\/#organization\",\"name\":\"Create Happy, Empowered Workplaces with Happy Ltd\",\"url\":\"https:\/\/www.happy.co.uk\/\",\"logo\":{\"@type\":\"ImageObject\",\"inLanguage\":\"en-US\",\"@id\":\"https:\/\/www.happy.co.uk\/#\/schema\/logo\/image\/\",\"url\":\"https:\/\/www.happy.co.uk\/wp-content\/uploads\/2024\/10\/happy-logo.svg\",\"contentUrl\":\"https:\/\/www.happy.co.uk\/wp-content\/uploads\/2024\/10\/happy-logo.svg\",\"width\":210,\"height\":72,\"caption\":\"Create Happy, Empowered Workplaces with Happy Ltd\"},\"image\":{\"@id\":\"https:\/\/www.happy.co.uk\/#\/schema\/logo\/image\/\"},\"sameAs\":[\"https:\/\/www.facebook.com\/HappyLtd\",\"https:\/\/x.com\/happyltd\",\"https:\/\/www.instagram.com\/happyltd\",\"https:\/\/www.linkedin.com\/company\/happy-ltd-\/\"]},{\"@type\":\"Person\",\"@id\":\"https:\/\/www.happy.co.uk\/#\/schema\/person\/d908b838c968ee1e7ac9fef10a219ddc\",\"name\":\"Henry Stewart\",\"image\":{\"@type\":\"ImageObject\",\"inLanguage\":\"en-US\",\"@id\":\"https:\/\/www.happy.co.uk\/#\/schema\/person\/image\/\",\"url\":\"https:\/\/www.happy.co.uk\/wp-content\/uploads\/2024\/11\/henry-stewart-250px-150x150.png\",\"contentUrl\":\"https:\/\/www.happy.co.uk\/wp-content\/uploads\/2024\/11\/henry-stewart-250px-150x150.png\",\"caption\":\"Henry Stewart\"},\"description\":\"Henry is founder and Chief Happiness Officer of Happy Ltd, originally set up as Happy Computers in 1987. Inspired by Ricardo Semler\u2019s book Maverick, he has built a company which has won multiple awards for some of the best customer service in the country and being one of the UK\u2019s best places to work. Henry was listed in the Guru Radar of the Thinkers 50 list of the most influential management thinkers in the world. \\\"He is one of the thinkers who we believe will shape the future of business,\\\" explained list compiler Stuart Crainer. \u00a0 His first book, Relax, was published in 2009. His second book, The Happy Manifesto, was published in 2013 and was short-listed for Business Book of the Year. His latest book, Creating Joy at Work: 501+ ideas for a happy workplace was released in 2025 and is filled with ways that people around the world have implemented workplaces based on empowerment and working to strengths.\",\"sameAs\":[\"https:\/\/www.linkedin.com\/in\/henrystewart\/\"],\"url\":\"https:\/\/www.happy.co.uk\/about-us\/authors\/henry-stewart\/\"}]}<\/script>\n<!-- \/ Yoast SEO Premium plugin. -->","yoast_head_json":{"title":"A Radical Idea: Try Listening to Your Customers - Happy","robots":{"index":"index","follow":"follow","max-snippet":"max-snippet:-1","max-image-preview":"max-image-preview:large","max-video-preview":"max-video-preview:-1"},"canonical":"https:\/\/www.happy.co.uk\/blogs\/a-radical-idea-try-listening-to-your-customers\/","og_locale":"en_US","og_type":"article","og_title":"A Radical Idea: Try Listening to Your Customers","og_description":"I was very struck today by an article in a local London paper, the Islington Tribune, on the special customer service award given to a local corner shop.","og_url":"https:\/\/www.happy.co.uk\/blogs\/a-radical-idea-try-listening-to-your-customers\/","og_site_name":"Happy","article_publisher":"https:\/\/www.facebook.com\/HappyLtd","article_published_time":"2012-03-05T07:14:00+00:00","article_modified_time":"2025-03-18T19:19:19+00:00","og_image":[{"width":900,"height":500,"url":"https:\/\/www.happy.co.uk\/wp-content\/uploads\/2025\/03\/two-people-talking.png","type":"image\/png"}],"author":"Henry Stewart","twitter_card":"summary_large_image","twitter_creator":"@happyltd","twitter_site":"@happyltd","twitter_misc":{"Written by":"Henry Stewart","Est. reading time":"1 minute"},"schema":{"@context":"https:\/\/schema.org","@graph":[{"@type":"Article","@id":"https:\/\/www.happy.co.uk\/blogs\/a-radical-idea-try-listening-to-your-customers\/#article","isPartOf":{"@id":"https:\/\/www.happy.co.uk\/blogs\/a-radical-idea-try-listening-to-your-customers\/"},"author":{"name":"Henry Stewart","@id":"https:\/\/www.happy.co.uk\/#\/schema\/person\/d908b838c968ee1e7ac9fef10a219ddc"},"headline":"A Radical Idea: Try Listening to Your Customers","datePublished":"2012-03-05T07:14:00+00:00","dateModified":"2025-03-18T19:19:19+00:00","mainEntityOfPage":{"@id":"https:\/\/www.happy.co.uk\/blogs\/a-radical-idea-try-listening-to-your-customers\/"},"wordCount":264,"commentCount":0,"publisher":{"@id":"https:\/\/www.happy.co.uk\/#organization"},"image":{"@id":"https:\/\/www.happy.co.uk\/blogs\/a-radical-idea-try-listening-to-your-customers\/#primaryimage"},"thumbnailUrl":"https:\/\/www.happy.co.uk\/wp-content\/uploads\/2025\/03\/two-people-talking.png","articleSection":["Henry's blog","Leadership","The Happy Manifesto"],"inLanguage":"en-US","potentialAction":[{"@type":"CommentAction","name":"Comment","target":["https:\/\/www.happy.co.uk\/blogs\/a-radical-idea-try-listening-to-your-customers\/#respond"]}]},{"@type":"WebPage","@id":"https:\/\/www.happy.co.uk\/blogs\/a-radical-idea-try-listening-to-your-customers\/","url":"https:\/\/www.happy.co.uk\/blogs\/a-radical-idea-try-listening-to-your-customers\/","name":"A Radical Idea: Try Listening to Your Customers - Happy","isPartOf":{"@id":"https:\/\/www.happy.co.uk\/#website"},"primaryImageOfPage":{"@id":"https:\/\/www.happy.co.uk\/blogs\/a-radical-idea-try-listening-to-your-customers\/#primaryimage"},"image":{"@id":"https:\/\/www.happy.co.uk\/blogs\/a-radical-idea-try-listening-to-your-customers\/#primaryimage"},"thumbnailUrl":"https:\/\/www.happy.co.uk\/wp-content\/uploads\/2025\/03\/two-people-talking.png","datePublished":"2012-03-05T07:14:00+00:00","dateModified":"2025-03-18T19:19:19+00:00","breadcrumb":{"@id":"https:\/\/www.happy.co.uk\/blogs\/a-radical-idea-try-listening-to-your-customers\/#breadcrumb"},"inLanguage":"en-US","potentialAction":[{"@type":"ReadAction","target":["https:\/\/www.happy.co.uk\/blogs\/a-radical-idea-try-listening-to-your-customers\/"]}]},{"@type":"ImageObject","inLanguage":"en-US","@id":"https:\/\/www.happy.co.uk\/blogs\/a-radical-idea-try-listening-to-your-customers\/#primaryimage","url":"https:\/\/www.happy.co.uk\/wp-content\/uploads\/2025\/03\/two-people-talking.png","contentUrl":"https:\/\/www.happy.co.uk\/wp-content\/uploads\/2025\/03\/two-people-talking.png","width":900,"height":500},{"@type":"BreadcrumbList","@id":"https:\/\/www.happy.co.uk\/blogs\/a-radical-idea-try-listening-to-your-customers\/#breadcrumb","itemListElement":[{"@type":"ListItem","position":1,"name":"Home","item":"https:\/\/www.happy.co.uk\/"},{"@type":"ListItem","position":2,"name":"A Radical Idea: Try Listening to Your Customers"}]},{"@type":"WebSite","@id":"https:\/\/www.happy.co.uk\/#website","url":"https:\/\/www.happy.co.uk\/","name":"Create Happy, Empowered Workplaces with Happy Ltd","description":"Create Happy, Empowered Workplaces with Happy Ltd","publisher":{"@id":"https:\/\/www.happy.co.uk\/#organization"},"potentialAction":[{"@type":"SearchAction","target":{"@type":"EntryPoint","urlTemplate":"https:\/\/www.happy.co.uk\/?s={search_term_string}"},"query-input":{"@type":"PropertyValueSpecification","valueRequired":true,"valueName":"search_term_string"}}],"inLanguage":"en-US"},{"@type":"Organization","@id":"https:\/\/www.happy.co.uk\/#organization","name":"Create Happy, Empowered Workplaces with Happy Ltd","url":"https:\/\/www.happy.co.uk\/","logo":{"@type":"ImageObject","inLanguage":"en-US","@id":"https:\/\/www.happy.co.uk\/#\/schema\/logo\/image\/","url":"https:\/\/www.happy.co.uk\/wp-content\/uploads\/2024\/10\/happy-logo.svg","contentUrl":"https:\/\/www.happy.co.uk\/wp-content\/uploads\/2024\/10\/happy-logo.svg","width":210,"height":72,"caption":"Create Happy, Empowered Workplaces with Happy Ltd"},"image":{"@id":"https:\/\/www.happy.co.uk\/#\/schema\/logo\/image\/"},"sameAs":["https:\/\/www.facebook.com\/HappyLtd","https:\/\/x.com\/happyltd","https:\/\/www.instagram.com\/happyltd","https:\/\/www.linkedin.com\/company\/happy-ltd-\/"]},{"@type":"Person","@id":"https:\/\/www.happy.co.uk\/#\/schema\/person\/d908b838c968ee1e7ac9fef10a219ddc","name":"Henry Stewart","image":{"@type":"ImageObject","inLanguage":"en-US","@id":"https:\/\/www.happy.co.uk\/#\/schema\/person\/image\/","url":"https:\/\/www.happy.co.uk\/wp-content\/uploads\/2024\/11\/henry-stewart-250px-150x150.png","contentUrl":"https:\/\/www.happy.co.uk\/wp-content\/uploads\/2024\/11\/henry-stewart-250px-150x150.png","caption":"Henry Stewart"},"description":"Henry is founder and Chief Happiness Officer of Happy Ltd, originally set up as Happy Computers in 1987. Inspired by Ricardo Semler\u2019s book Maverick, he has built a company which has won multiple awards for some of the best customer service in the country and being one of the UK\u2019s best places to work. Henry was listed in the Guru Radar of the Thinkers 50 list of the most influential management thinkers in the world. \"He is one of the thinkers who we believe will shape the future of business,\" explained list compiler Stuart Crainer. \u00a0 His first book, Relax, was published in 2009. His second book, The Happy Manifesto, was published in 2013 and was short-listed for Business Book of the Year. His latest book, Creating Joy at Work: 501+ ideas for a happy workplace was released in 2025 and is filled with ways that people around the world have implemented workplaces based on empowerment and working to strengths.","sameAs":["https:\/\/www.linkedin.com\/in\/henrystewart\/"],"url":"https:\/\/www.happy.co.uk\/about-us\/authors\/henry-stewart\/"}]}},"_links":{"self":[{"href":"https:\/\/www.happy.co.uk\/wp-json\/wp\/v2\/posts\/6832","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/www.happy.co.uk\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/www.happy.co.uk\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/www.happy.co.uk\/wp-json\/wp\/v2\/users\/4"}],"replies":[{"embeddable":true,"href":"https:\/\/www.happy.co.uk\/wp-json\/wp\/v2\/comments?post=6832"}],"version-history":[{"count":0,"href":"https:\/\/www.happy.co.uk\/wp-json\/wp\/v2\/posts\/6832\/revisions"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/www.happy.co.uk\/wp-json\/wp\/v2\/media\/6833"}],"wp:attachment":[{"href":"https:\/\/www.happy.co.uk\/wp-json\/wp\/v2\/media?parent=6832"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/www.happy.co.uk\/wp-json\/wp\/v2\/categories?post=6832"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/www.happy.co.uk\/wp-json\/wp\/v2\/tags?post=6832"},{"taxonomy":"blog-post-type","embeddable":true,"href":"https:\/\/www.happy.co.uk\/wp-json\/wp\/v2\/blog-post-type?post=6832"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}